How to Get More Views on LinkedIn Posts: The Algorithm Explained

## How LinkedIn's Algorithm Works (Simplified) LinkedIn's algorithm has three stages: **Stage 1: Initial Distribution** When you post, LinkedIn shows it to a small sample of your first-degree connections (roughly 5-10%). It watches how they respond in the first 30-60 minutes. **Stage 2: Quality Assessment** If people engage (like, comment, share, dwell time), LinkedIn expands reach. If people hide, report, or scroll fast, distribution drops. **Stage 3: Viral Potential** If second-degree connections (your connections' connections) engage, the algorithm pushes further. This is how posts go viral. ## What the Algorithm Rewards ✅ **Early engagement** — Comments in the first hour matter most ✅ **Dwell time** — People spending time reading (not just clicking through) ✅ **Meaningful comments** — "Great post!" doesn't count as much as a thoughtful response ✅ **Saves** — When people bookmark your post ✅ **Shares with commentary** — Not just shares ✅ **Consistent posting** — Regular posters get algorithmic priority ## What the Algorithm Penalizes ❌ External links in the post body (LinkedIn wants to keep users on platform) ❌ Low dwell time (short content that people skip) ❌ Overly promotional content ❌ Reposting the same content too quickly ❌ Posting at low-activity times ## Proven Tactics to Get More Views ### 1. Start with a strong hook (first 3 lines matter most) LinkedIn shows only the first 1-3 lines before the "see more" click. If those lines don't hook readers, they won't click. Use our [Hook Generator](/tools/hook-generator) to craft lines that stop the scroll. ### 2. Use line breaks strategically White space makes posts readable. One sentence per line. Creates rhythm. Like this. ### 3. End every post with a question Questions generate comments. Comments extend reach. A simple "What's your experience with this?" works. ### 4. Reply to every comment (quickly) When you reply to comments, the algorithm counts that as additional engagement and extends reach. Aim to reply within 2 hours. ### 5. Post at peak times Generally: Tuesday–Thursday, 7–9am and 12pm–1pm in your audience's timezone tend to perform best. ### 6. Put external links in the first comment Instead of including a URL in your post body (which LinkedIn downgrades), post without the link, then add it as the first comment. ## Free Tools to Boost Your Content - [Post Generator](/tools/post-generator) — Generate engaging posts with the right structure - [Hashtag Generator](/tools/hashtag-generator) — Find the best hashtags for your niche - [Post Preview](/tools/post-preview) — See how your post will look before publishing - [Readability Checker](/tools/readability-checker) — Ensure your post is easy to read [Generate your next high-performing post →](/tools/post-generator)